Genevieve Bauer leads all marketing, operations, and capital improvements for every property in the MAXX Properties platform. As a key member of the leadership team, she is responsible for driving operating activities focusing on maximizing value and cash flow. Her role includes elevating the resident experience resulting in better retention and financial performance.

Active in the residential housing industry for more than 20 years, Gen has extensive expertise in strategic property management operations, focusing on military housing, student housing, and conventional multifamily communities. Earlier in her career, she held various senior-level property management positions at Balfour Beatty Communities, Winn Companies, and Forest City Enterprises.

Gen is the past chair of the National Apartment Association Education Institute Apartment Careers Committee and is active on two advisory committees for the National Apartment Association. She also serves on the National Training Advisory Committee for Shutters to Shelters.

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